RESPONSIVE WEB DESIGN (2015)
ROLE: DESIGN DIRECTOR
National Trust were in need of a refresh across all of their digital platforms after their recent re-brand had been launched. Along with Creative Director Helen Fuchs, I lead the design team across the entire National Trust account at DigitasLBi.
Winning the pitch
Below are some early sketches I created during the pitch process that helped to explain our proposed approach to how landing pages for each key section of the site would work.